Eurobrokers.pro
Agri‑Food B2B sales development · Worldwide

We build an international customer base for polyols, sorbitol and maltitol

Project-based, at a one-time cost within your budget. No recurring fees or commissions.

Custom-builtOne-time projectWithin your budgetFree consultation
Book a free consultation
Project brief
Product
Wheat
Goal
Building your customer base of wheat buyers
Markets
Worldwide or selected countries
Engagement
One-time project
Budget
Set by you
100,000+Agri‑Food companies in our database

How we build your customer base

We will research and build a customer base of producers and importers of polyols, sorbitol and maltitol, using our proprietary database of over 100,000 Agri‑Food companies. We will deliver the list as a one-time project within your approved budget. Terms are flexible and can be arranged on a case-by-case basis.

1Your brief
2Consultation call
3Free estimate
4Research and selection
5Delivery and review

Your product, volumes and the buyers you want to reach.

Requirements, target markets and buyer profile are defined.

A proposal for the full project, within your budget.

Identification of the producers and importers of polyols, sorbitol and maltitol that match your profile.

Delivery of the customer base, reviewed company by company.

1Your brief

Your product, volumes and the buyers you want to reach.

2Consultation call

Requirements, target markets and buyer profile are defined.

3Free estimate

A proposal for the full project, within your budget.

4Research and selection

Identification of the producers and importers of polyols, sorbitol and maltitol that match your profile.

5Delivery and review

Delivery of the customer base, reviewed company by company.

Not only polyols. This page is about buyers of polyols, sorbitol and maltitol, but we can develop your customer base in any direction you need: other products, such as wheat starch or glucose-fructose syrup, other types of buyers, any market.

Polyols buyers · October 2026

Market data

77.7%
Liquid sorbitol held about 77.7% of the global sorbitol market in 2025, well ahead of powder grades.
IMARC Group, 2026
33.7%
Pharmaceutical makers were the largest sorbitol application group in 2025, with about 33.7% of the market.
IMARC Group, 2026
52%
Confectionery makers account for 52% of crystalline maltitol consumption, the largest application.
IndustryARC, 2026
38%
Europe held the largest regional share of the crystalline maltitol market in 2025, at 38%.
IndustryARC, 2026
Over 10%
Foods with more than 10% added polyols must carry the warning 'excessive consumption may produce laxative effects'.
Regulation (EU) No 1169/2011, Annex III point 2.4
2.4 kcal/g
EU nutrition labels count polyols at 10 kJ or 2.4 kcal per gram, against 4 kcal for other carbohydrates.
Regulation (EU) No 1169/2011, Annex XIV
Tooth-friendly claim
Sorbitol, maltitol and other sugar replacers may claim to help maintain tooth mineralisation if plaque pH stays above 5.7 for 30 minutes.
Regulation (EU) No 432/2012, Annex
Lower blood-glucose claim
Foods replacing sugar with polyols may claim a lower blood glucose rise if sugars are cut at least to the 'reduced' claim level.
Regulation (EU) No 432/2012, Annex
Energy-reduced sweets
Regulation (EU) 2021/1175 amended the additives annex to allow polyols in certain energy-reduced confectionery, not only no-added-sugar lines.
Regulation (EU) 2021/1175 (reported by TraceOne, Jul 2021)
Sugar rules drive demand
Regulatory pressure on added sugars, including sugar taxes and labelling requirements, is named the primary driver of crystalline maltitol demand.
IndustryARC, 2026
Powder grades lead
Powder maltitol leads crystalline maltitol purchases with a 45% share, followed by granular grades at 32%.
IndustryARC, 2026
Bulking in sugar-free foods
Sorbitol is increasingly bought as a bulking and thickening agent for sugar-free food products, alongside liquid medicines and vitamin C production.
IMARC Group, 2026

Agri‑Food trade experts, with our own technology

Eurobrokers.pro is a team of senior-level sales professionals based in the EU with 20 years of experience in the Agri‑Food trade. We combine seasoned sales skills with software we build ourselves to develop sales in international markets.

Agri‑Food trade expertsSenior professionals in Agri‑Food B2B trade and business development, with 20 years of experience in international markets.
In-house softwareWe build our own software for international trade, developed and upgraded in-house.
The latest toolsOur database of more than 100,000 Agri‑Food companies in over 100 countries, combined with the latest research and data tools.
Curated for your productsEvery company in your customer base is selected and qualified for your products by our team.

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We build an international customer base for polyols, sorbitol and maltitol